General information
Every founder believes their idea is the key to solving a real-world problem, but can you prove it solves a real problem? Market research is more than a checkbox. It’s your personal navigation tool. It helps you deeply understand your customers and competition, map out opportunities and risks, get aligned with your strategic partners on the impact you aim to make.
Join this hands-on workshop tailored for researchers and tech transfer professionals that want to substantiate their go-to-market strategy. Learn how to turn your research into a venture-ready idea backed by data. Understand what tools can help you to do market research better and faster, with a focus on AI and converting data into actionable business insights.
Organised in close cooperation with Golden Egg Check – experts in deeptech market analysis and since 2022 GEC also invests in early-stage tech startups and connects them with top-tier investors.
Speakers
Gilles Meijer, Co-founder and Partner Golden Egg Check
Anna Dyachenko, Investment Associate, Golden Egg Check
Maud Vermeulen, Investment Associate, Golden Egg Check
Program
Walk-in, coffee and tea
Market research for deeptech companies
by Gilles Meijer
Go-to-market strategies
by Anna Dyachenko
Coffee break
Exercise: how to nail your value proposition
by Maud Vermeulen
Q&A
Informal drinks & closing
Partner
Registration:
Our workshop is fully booked but you can sign up for the waiting list via m.a.b.snippers@utwente.nl